![](https://uploads-ssl.webflow.com/5ecd9308c991ec79a64a4512/5f069d53646cf8ce175be32d_Schlitz_black.png)
Activation | Art Direction | Build-Out | Content | Creative Development | Design | Fabrication | Production | Strategy
BV was brought on to handle the creation and full production of The Schlitz Bouts, a heritage boxing event held at the Hollywood Athletic Club. BV curated and executed the run-of show theatrics, media coordination, talent, location, guest list, catering & cocktails as well as developed themed-based activations, such as: vintage letter pressing and cigar rolling. BV's creative department oversaw all direction, which included creative builds, hand-painted murals, full set design, wardrobe, props, and lighting. Hollywood, CA 2014.